Privacy policy

DC Luxist — Privacy Policy

A Design Creation LLP Division

1. Introduction

This Privacy Policy (“Policy”) describes how Design Creation LLP, operating under its luxury division DC Luxist, collects, uses, discloses, and protects your personal information when you visit our website, mobile application, or interact with us online or offline. By accessing or using any DC Luxist service, you agree to this Policy.

2. Scope

This Policy applies to:

Customers using DC Luxist and affiliated brand websites (AuTiC, Blissed, Jeweler’s Gallery).
Retailers, brand partners, and collaborators using DC Luxist portals.
Any visitor interacting with our digital content or events.

3. Information We Collect

a. Personal Information

Name, email, phone number, billing and shipping address
Date of birth, gender (optional)
Payment information (processed by secure gateways; we do not store card details)
ID proof for high-value orders

b. Technical Data

IP address, browser, device type, operating system
Cookies, analytics, and browsing behaviour

c. Transactional Data

Orders, wishlists, preferences, support interactions

d. Marketing & Social Data

Campaign responses, survey participation, engagement on social platforms

4. How We Use Your Information

To fulfil orders and provide customer service
To verify identity and prevent fraud
To enhance user experience and improve our platform
To send order updates and essential notifications
To send marketing updates (only when consent is given)
To comply with legal and audit requirements

5. Legal Basis for Processing

Contract: order fulfilment and customer service
Legitimate interests: operational improvement and security
Consent: marketing communication
Legal obligation: compliance with regulations

6. Cookies & Tracking

We use cookies to personalise content, improve browsing experience, and analyse site performance. You may disable cookies in your browser, but some features may not function fully.

7. Information Sharing

We do not sell personal data. Information is shared only with:

Trusted service providers (payment gateways, logistics, IT partners)
Affiliated brands under Design Creation LLP
Government authorities when legally required
Business restructuring entities, under strict confidentiality

8. International Transfers

Data may be processed in countries outside India for hosting or fulfilment purposes. All transfers comply with applicable data protection standards.

9. Data Retention

We retain data for:

Order fulfilment and accounting (typically 5 years)
Legal compliance
Customer service continuity (while consent is active)

10. Your Rights

You may request to:

Access your personal data
Update or correct your information
Withdraw marketing consent
Request deletion of data
Submit a complaint to the appropriate Data Protection Authority

11. Data Security

We use SSL encryption, tokenized payments, firewalls, and periodic audits. Access to personal data is limited to authorised personnel only.

12. Third-Party Links

We are not responsible for the privacy practices of external websites. Please review their policies before sharing personal information.

13. Marketing Communication

You may unsubscribe anytime using the link in our emails or by writing to hello@designcreation.co.in.

14. Children’s Privacy

We do not knowingly collect data from individuals under 18. Such information is deleted immediately upon discovery.

15. Grievance Officer

DC Luxist Division – Design Creation LLP

Email: hello@designcreation.co.in
Phone: +91 99980 40072
Surat, Gujarat, India
Response Time: 48 working hours | Resolution: 10 working days

16. Policy Updates

Updates to this Policy will be published at www.dcluxist.com/privacy. Continued use of our website indicates acceptance of revised terms.

Effective Date: 01/11/2025